On Wednesday, October 20th, I had the pleasure of attending the Second Annual Canadian Online Publishers Awards. As a presenting sponsor, we were there in full force with Deven Rath and Leif Nordhal from Publishing Services in attendance as well as Melissa Allen and myself from Search and Web Marketing.

The Canadian Online Publishing awards is an annual event dedicated to recognizing publishers making inroads in online publishing, editorial and news distribution. Produced by Masthead, the event took place at the Gladstone Hotel in downtown Toronto.

The Canadian Online Publishing Awards are unique because they recognize online publications of all sizes. Divided into three divisions; Red for consumer, custom, religious and public association, Blue for business-to-business, professional association, farm, and scholarly, as well as a new Green division for Daily and weekly newspapers. Within those divisions there were nominations in eleven categories, including best community feature, best e-newsletter, and best cross platform initiative.

The evening gave us an opportunity to get a peek into the future of online content consumption. What’s clear is that there has been an enormous increase in online media consumption – a consumption made even greater with the constant inclusion of Social Media Marketing tools which gets news broadcast faster and further then ever before.

As a testament to how fast information is consumed, at the event a Twitter wall was playing in the background, providing attendees an opportunity to share news with people in the room as well as individuals who were unable to be present at the awards ceremony. We extend a hearty congratulation to all of the winners, including past and present Cornerstone clients, and are looking forward to next year’s awards.

Rochelle Latinsky, Account Executive, Search & Web Marketing Services